Rat and Mouse
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Twenty minutes to choose a house

Okay... 21... that's how many minutes it takes, according to research by ING Direct, for the average UK housebuyer to spend viewing a property before making an offer. It's a fourteenth of the time they'd spend choosing a TV, and around tenth of the time spent choosing a coffee table.  Pressure from competition - whether real or fabricated by an agent or vendor - appears to be a significant reason for the rush. More here.

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Comments

This statistic comes round and round and it bothers me.

Are they seriously trying to suggest that people on average spend almost three hours staring at the exact coffee table they are going to buy, before making a purchase?

That would be a little weird wouldn't it?

Posted by Henry at July 6, 2010 5:50 PM


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