Where? Never heard of it.

Well you'd better get used to it, because...

A new weekend market which is planned to open on the junction will be called Maida Hill Market, and a new community magazine is to be launched, entitled Maida Hill Life.

And, according to a local:

"The Harrow Road post office is officially called the Maida Hill post office, and on the front of buses, it says they are going to Maida Hill."

But you can't just decide you're going to call a place something, and then stick it on buses. Can you? Apparently the area has been called Maida Hill before, back in the early 19th Century, when the British and French were fighting. It was named after a skirmish.

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