Brightsale’s Andy Etches tells me that listings on his website have risen 25% a month since February and that viewing levels are higher than in August 2007. He believes that vendors who would have used Brightsale alongside a traditional agent last year are happier to use the website alone, and even more people are considering adding Brightsale’s services to their high street representation. With low overheads built into the business plan, the company’s well positioned to deal with the current downturn.

Our publisher on estate agency 2.0, in his guest column for Citywire.

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