Do any of you use the Foxton's podcast/vidcast service? I've got to admit, I wasn't actually aware of it before reading this interesting if slightly confused piece in the International Herald Tribune. Foxtons believe in rss, but their Web manager, Leo Lapworth, is sceptical about video tours:
If I'm a buyer, I don't really need to see someone opening a cupboard door, what I need to see is the floor plan, the room-by-room descriptions, and that's what's going to help me decide whether I want to see the property or not.
Which explains why their selection of vidcasts and podcasts are such a strange hybrid... an automatic computer-generated voice reading particulars, accompanied - in the "video" version - by still photographs. It's functional, fast and cheap, which has got to be right... but the dalek does nothing for Foxtons' friendly image.
More news to me from the IHT piece is BuyAssociation - a website offering advice about buying houses and, er, other stuff. Here, you can listen to podcasts by Adrian Mills and Maggie Philbin interviewing industry experts on property and cosmetic surgery. What?!! Oh yes, it's a homebuying and facelifting site... an impartial buying guide for the property-hungry and slack-joweled. And what's odd about that?
Your particulars - the movie [July 6, 2007]
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