Because, let's face it, nothing feels better than a little unbridled snobbery.

No sooner had we expressed surprise that the Starbucks effect was something to still be taken seriously, than the Telegraph leaps in with a fascinating piece suggesting different ways in which lifestyle and consumer culture mirrors house prices. Examples? A high quotient of iPod owners (Bryanston Square, Marylebone) = rising house prices. A high quotient of games consoles (Judd Street, King's Cross) = stagnation. The piece also looks at gym membership, eating habits, floor coverings and it's an entertaining read. Is it useful? Not really. Remember, these are after-the-fact judgements, Judd Street values are on the rise, and - given enough time - I could find a convincing link between house prices and the tides.